Onduline North America:
Onduvilla Roofing Launch Campaign
Onduline North America asked WWL to help them create materials for the U.S. launch of their designer roofing product, Onduvilla.
The program included everything needed for the various customer groups to which the product is sold: homeowners, architects, contractors and roofers.
The marketing materials were just as varied, from baysets in big box stores, trade show banners, sample boards, postcards to homeowners, web ads, TV spots, trade shows, social media/influencer videos, to designing the format for their web presence.
The product is making strong headway in an industry of tried-and-true products slow to accept new and different products. But with several exciting U.S. installations now completed, Onduline NA can show the beauty of their roofing product and demonstrate the ease of installation.